Google Plus Ones help to skyrocket website rank in Google search result. When your website get +1 it is showed that someone is recommending your website for ranking in Google. And also the +1 count will be displayed in the Search Result of Google so that it will increase the customer's faith to visit your website. And later all plus ones will be also displayed in the Google Webmaster tool. Webmaster can notice that the CTR with +1 and CTR without +1 which directly indicated +1 helps for SEO, So Plus one is very important in Google plus marketing.

Benefits Of Google Plus Votes
=> When you have a big number of G+ votes people see that a lot are recommending your website so you become more popular in their eyes.
=> New visitors are going to trust you easier.
=> More votes means more exposure. People will see that you are doing something right and thats why you got all these G+.